Is the Future of News Cronkite+Mr. Beast?
Independent journalism creators now outperform legacy media by almost every audience measure.
Ugh…this just makes me feel queasy. Call me an old fashioned institutionalist but I have little optimism that influencers who call themselves journalists have the same capacity (collectively) to provide the independent information necessary for a functioning democracy. I’d maybe feel a bit more sanguine about a 5th Estate renaissance if these folks were truly building independent publishing systems, but they are all gaining their followings through the big social networks. The audience building incentives on those platforms aren’t designed to prioritize quality. From what I’ve personally experienced its a lot of partisan flavored commentary/analysis– VERY LITTLE original reporting.
I have more hope in cooperatives like 404 Media or localized nonprofits like East Lansing Info. I’m not ready to agree that the future of the journalism ecosystem belongs to some enterprising Walter Cronkite + Mr. Beast figure.













